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Fragrance makes the difference: new study highlights social and economic value of fragrance industry

A new report prepared by PwC for The International Fragrance Association (IFRA) shows fragrance provides €7.2bn in Value Added and can boost value of consumer products by factor of ten.
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Charles de Lusignan

Charles de Lusignan

Press contact Global Communications Director General communications and media relations 0032484781176
Marta Varela

Marta Varela

Press contact Events and Communications Manager Events and Communications

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Promoting the safe and sustainable use of fragrance

The International Fragrance Association, founded in 1973, represents the interests of the fragrance industry worldwide. IFRA's mission is to promote the safe and sustainable use of fragrance.

The International Fragrance Association - IFRA

Rue de la Croix d’Or 3
1204 Geneva
Switzerland

IFRA website
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